Blending public health & commercial best practices to improve the health & resilience of diverse communities
Our projects span across three service areas:
Research & co-design
We view every project through a public health lens, so we incorporate research into everything we do. Given our focus on the Lived Experience perspective, we aim to include young people and their allies to create, test, and evaluate products, programs, and interventions designed for teens & young adults.
Services include:
Formative research
Intervention research & co-design
Audience insights
Advisory panel/ ambassador program development, management & data analysis
Community mapping
Of the 371 individuals assessed in our 18-month multi-channel digital marketing campaign (“NYWell”) in partnership with Northwell Health, 51% of those who had suspected early signs of psychosis were connected with care.
Public health strategy
Using behavior change, human-centered design principles, and an equity lens, we guide organizations on strategies to reach & engage diverse populations.
Services include:
Marketing & advertising, including digital media & social media campaign planning
Behavior-change strategy
Audience segmentation
Community outreach strategy
Testing & optimization planning
Strategic campaign planning
“The Strong365 Lab team was highly collaborative and open and responsive to feedback at every step in the process. They understood the youth-centered nature of our work and sought the expertise of our youth advisory group with care and ease, to ensure their perspectives were fully represented.”
—Vicki Harrison, MSW
Program Director, Center for Youth Mental Health and Wellbeing - Good For Media, Department of Psychiatry and Behavioral Sciences | Stanford University School of Medicine
We support organizations in their efforts to create brands and content that resonate with diverse communities and audiences to help meet their goals. This process typically happens in partnership with the organization as well as individuals with Lived Experience.
Services include:
Creative development
Brand design & development
Website design & development
Messaging development & copywriting
Graphic design, including template development
Social media creative development
Video production
